Our Advantages / RAMS

In 2007, BeeTL became a member of the Russian Association of Marketing Services (RAMS). One of the Association's objectives is to achieve a voluntary uniting of companies operating within the BTL industry, namely, in consumer promotion, sales promotion, event marketing, trade marketing (merchandising), and direct marketing/CRM. RAMS is the authority when it comes to marketing services and accepts only those companies that have proven themselves on the BTL market with their flawless professionalism, good reputation, and irreproachable ethical standards.
 
RAMS has the following goals:

• Coordinating the activity of Association members in order to develop the BTL industry
• Forming a civilized environment in the sphere of marketing services
• Popularizing the BTL industry
• Increasing professionalism and the quality of services rendered
• Assisting in the development of Association members’ businesses
• Holding international events for the purpose of interacting and exchanging experience and information on all issues related to the Association's activity
• Taking measures to increase the popularity of marketing services
RAMS is one of the official presenters at the MAA Globes Awards, an international competition held by The Marketing Agencies Association Worldwide, and is also the founder of the most significant Russian competition in the realm of marketing services, Silver Mercury. Thanks to the vigilance with which the Association has dedicated itself to the development of the BTL industry, the work of RAMS members can regularly be found on the short lists of the largest international contests. Association specialists analyze the market, forecast the macroeconomic conditions of member activity, assist in the implementation of joint projects, and organize the joint development of new (and the improvement of existing) products and technologies in the realm of marketing services.
RAMS’s website: www.btl.ru