POSM Placement
Point of sale materials (POSM) are advertising carriers that are placed in the point of sale of the advertised product. POSM are used to make the advertised brand stand out among competitors, inform consumers about promotions, and focus attention on a new product or modifications to it. POSM are frequently used by companies whose products or services are not on display in a particular point of sale. These companies view the sales area as a place to make contact with their target audience.

BeeTL offers the following POSM placement services:
1. Preparing the retail space
2. Preparing additional points of sale
3. Preparing promotions

POSM placement allows you to accomplish the following tasks:
• Increase sales volume
• Increase brand recognizability
• Make the product stand out in the sales area against the competition
• Navigate customers

POSM placement provides the following benefits:

• The ability to attract customers to the product/brand with minimal use of human resources
• Securing shelf space behind the product
• Fixing the product's exact location in the minds of consumers

Our long-term experience working with the largest retailers, the effectiveness of the technology we use, the success of our retail marketing programs, and our individual approach to each project allows us to find the best solution to any task for any client.